Tag Archives: digital marketing books

Best Digital Marketing Books for Small Business Owners

There is no doubt that reading does one’s mind a great favor in learning and understanding whatever it is one reads about. In business, it is crucial to gain knowledge from reading different books as it enhances one’s mind in learning from other people’s experiences in life regarding business and entrepreneurship. Books about business strategies provide insight on what works and what does not based off the experiences of these people. By learning from others in such a manner, one is always more cautious about making the same mistakes that the writers did. In short, it is a great idea to read business books as an owner of a small business.

In the world of digital marketing, there are so many books that you could read to improve your digital marketing strategies. You can find books dealing with any issue you might be facing. Technical problem solutions and productivity problem solutions are readily available to be learned in these books. This article gives you information on three books regarding digital marketing strategies and problem solutions. They are listed below.

  1. Blue Ocean Strategy by Chan Kim and Renée Mauborgne – This book enhances the way you plan your business and marketing strategy. It provides an innovative approach towards your marketing strategy, which is important for your marketing. It says how competition is completely irrelevant to creating your own individual success. It has a bright approach named the blue ocean strategy.
  2. Designing Brand Identity: An Essential Guide for the Whole Branding Team 4th Edition by Alina Wheeler – This book gives a five-phased approach to ace your branding game. It is crucial for marketers, designers and business owners looking for branding strategies.
  3. The Lead Machine: The Small Business Guide to Digital Marketing: Everything Entrepreneurs Need to Know About SEO, Social Media, Email Marketing and Generating Leads Online by Rich Brooks – This is an essential book for every small business owner out there doing digital marketing. It covers everything from SEO management to lead generation.